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How do we pick our toys?
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A majority of our toys come from brands that are deeply passionate about using recycled content and sustainable practices
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We love supporting small businesses from around the world. Several of our brands are either founded or run by women
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We prioritize toys from brands that support charities in various ways such as donations, economic development and employment
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We choose toys that represent the diverse and multicultural world that we live in!
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We try to find toys that make life for the parent easy. We stock our collection with toys that are easy to tidy, easy to clean, easy on the ears and easy on the eyes. Check out our "5 gifts that won't drive mom nuts" blog here
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All toys are hand gift wrapped with personal notes. We can even send you reminders of important dates so that you never miss a special occasion again
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